Remember the 2012 Samsung Mobile USA ad trashing the Apple iPhone and depicting it as a phone for parents or older people, those who are not in touch with modern times and are using outdated technology? Well, it seems this year things are only going to heat up not cool down. In its latest ad, Samsung Mobile USA continues the iPhone bashing.
Not long ago Samsung released its first batch of Galaxy S4 ads just before the device was available in the market and this latest ad by Samsung Mobile USA is the first since the device debuted in the American market and also in all the other markets worldwide.
Let us not go into the usual tired lines like “the iPhone is not better than device X”, I’ll leave that for trolls but unless you’ve been living under a cave for the last couple of months, you know very well where to get a superior experience. Nuff said.
The ad shows Scott and his friends at a graduation pool party. He goes ahead to take photos of what I presume to be his parents at the barbeque and the parents (iPhone owners) are amused at the camera capabilities of Scott’s phone (a Galaxy S4). In typical exaggeration the father retorts that he can even smell the ribs from the captured image. My favourite moment of the ad is from the 0:36 to the 0:40 mark where an iPhone user after seeing Galaxy S4 users exchange just captured pictures by bumping phones via S-Beam also wants to do the same but is reminded by her friends that she can’t. Poor thing.
“I wanna share, can I share too?”
“No, yours cannot do that.”
I haven’t laughed like I did after seeing that ad in a while. Seeing it after a disheartening 0-1 loss to Chelsea by Manchester United, it was quite a relief.
Let me not spoil the fun for you. Check the ad that is surely going to ruffle all the feathers of the trolling community and raise the emotions of some obsessed individuals below.
NOW: The new ad that keeps the Apple bashing momentum alive
Go repair your ribs on time, tomorrow is Monday 🙂